If you have a difficult client who just can’t seem to muster the motivation to hit his or her goals, turn to the "Ulysses contract" to help turn up their passion and accomplish what they set out to do.

A successful fitness pro shows us 7 easy strategies to transform how we read and absorb information. Follow these steps to be a smarter human and more successful personal trainer.

Don’t make the mistake of getting certified as a personal trainer by the wrong organization. Not all certifications are made equal. Here are the top three choices in U.S., plus which one to choose based on your budget, the type of client you want to coach, and more.

From Jon: Each Sunday The PTDC publishes a list of the top articles from around the web in 4 different categories: General Health, Fat Loss, Strength Training, and Career.

There are more than 43 million adults ages 65 or older. Want to tap into these massive, growing market? You absolutely must first do these three movement assessments.

Most new businesses fail in their first year. These are four business secrets to not just surviving, but actually turning a profit in your first 12 months of running a fitness business.

If every famous diet idea were honest, this is what it would sound like

From Jon: Each Sunday The PTDC publishes a list of the top articles from around the web in 4 different categories: General Health, Fat Loss, Strength Training, and Career.

The best fitness professionals with successful businesses follow these four major business principles that have nothing to do with quick fixes or slimy marketing.

While offering a sale or a discount sounds savvy, smart fitness professionals know how to offer so much value that their clients simply cannot wait to pay them. Here’s how you can do the same in your coaching business.