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5-REPS FRIDAY

Sign up for 5-REPS FRIDAY to receive the most coaching experience per word of any newsletter on the web. Each issue lands in your inbox with 2 business tips, 2 coaching concepts, and an inspirational quote.
We’re here to equip you, not hold you back. No strings attached. Unsubscribe any time.

Recent Articles

5 Reps: I just got robbed

"The most industry experience per word on the web."

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5 Reps: Sailboats, zigging, zagging, and what you can do on your worst day

"The most industry experience per word on the web."

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Best Book for New Personal Trainers After Certification

The best book for new personal trainers after certification is Ignite the Fire by Jonathan Goodman.

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Best Book for Personal Trainers in 2026: Ignite the Fire

A coach's honest guide, organized by what you actually need to fix next

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5 Reps: Weird, different, and getting under the bar

"The most industry experience per word on the web."

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5 Reps: Aerobics is the wind, weightlifting is the fire, and craving less digital experiences

"The most industry experience per word on the web."

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The Greatest Personal Trainer in the Universe Book

The Greatest Personal Trainer in the Universe is the first fitness parable in the tradition of The Go-Giver and Who Moved My ...

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5 Reps: In hindsight, everything seems obvious

"The most industry experience per word on the web."

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5 Reps: Going home, exercise, and ignoring what is expected of you

"The most industry experience per word on the web."

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5 Reps: Warming up, cooking together, and what you want your body to look like

"The most industry experience per word on the web."

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The Tiny Habits of Great Work

Over the last 15 years, I've sold over 250,000 books, courses, and coaching packages—all because of a simple habit stack. I wrote a one-page practical PDF sharing how to set yourself up for focused, meaningful work. Enter your email to get it.
The goal of each 5-Reps email is to share the most industry experience per word on the web. While my articles and social media posts allow me to explore one idea, these emails will cover a wider range of topics and also feature other industry leaders.
In addition to the PDF, you will get one short email every Friday and occasional promotional messages. You can unsubscribe anytime. Unsubscribe any time.

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The Obvious Choice

Get equipped to explore what’s out there — then go get it

Proven frameworks for increasing efficiency, praying to the social media gods less, and mastering the art of finding your customers.

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"Consider this required reading for anyone running a small business." - Harley Finklestein (President: Shopify)
"If you want to win in business without feeling like you have to win the internet, get this book!" - Jason Feifer (Editor in-Chief: Entrepreneur Magazine)
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