5-Reps: Do it by hand, mundane details, and the challenge we all face

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Before we begin, here's what's new:

The Admittedly Mundane Details of One Author’s Morning Routine (Article)

How to build a program template (for online trainers) (Video)

Next, here are a few short thoughts this week.

Money

The idiosyncratic fit heuristic: “If this is you, then this is for you.” The better you call out your ideal prospect and market your service specific to him, the easier his decision will be, and the easier a time you’ll have making sales.

From The Wealthy Fit Pro's Guide to Getting Clients and Referrals

Do everything by hand until it’s too painful, then automate it.

Health

"The challenge we all face is one of immediacy. Our careers provide the clearest and most immediate evidence of achievement. Success stemming from investing time and energy into raising our kids or deepening the love with our spouse, on the other hand, cannot be measured for many years."

From Unhinged Habits (Out Jan 27th. Preorder here.)

Relationships

While AI becomes better at handling the routine optimization tasks, human beings will increasingly be relied upon to bring the personal, creative, and compassionate touch.

Developing innately human skills such as social intelligence, presentation, and active listening are a way to insulate you from upcoming job disruption.

Measure your success by the ability of your clients to follow through on health behaviours when you are not around. Teaching is the process of making yourself unnecessary.

From Ignite the Fire: The Secrets to a Successful Personal Training Career

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www.theptdc.com/articles/5-reps-Aug-29-2025

-Jon

P.S. This isn't fake

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No promo this week. Hope you're awesome!

Jonathan Goodman
Coach. Author. World explorer. But mostly, Dad.

My next book, The Obvious Choice: Timeless Lessons on Success, Profit, and Finding Your Way, is now available to buy!!!

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Proven frameworks for increasing efficiency, praying to the social media gods less, and mastering the art of finding your customers.

In addition to the chapter, you will get one short email every Friday and occasional promotional messages. You can unsubscribe anytime.

"Consider this required reading for anyone running a small business." - Harley Finklestein (President: Shopify)

"If you want to win in business without feeling like you have to win the internet, get this book!" - Jason Feifer (Editor in-Chief: Entrepreneur Magazine)