Few trainers have a background in sales or marketing. But if you understand the art of persuasion, your ads practically write themselves.

Online “influencers” are giving terrible fitness advice and normalizing dangerous extremes. If you help promote them, you’re part of the problem.

You know about the benefits of remote training—more money, more freedom, better hours. But take it from this veteran coach: You don’t really know what you’ll face until you try it

This holiday season, give yourself the gift of a full training schedule in the new year

Financial freedom starts with financial discipline. These seven habits help you control your spending and build wealth.

The most successful and influential trainers had to start at the bottom, like everyone. These are the books, courses, and events that allowed this group to rise to the top.

“Evidence-based” doesn’t mean what you probably think it does. Here’s how to harness all the data available to you, from published research to your clients’ preferences.

Stop trying to fast-forward through your life and career. Some of the best things need to be experienced the old-fashioned way.

The Internet lets you take on more clients than ever. Here’s how to attract them—and get them to stay—in three simple steps.

Revealing your tastes and quirks and opinions can make you stand out to potential clients and readers, but not always in the right way. Here’s how to decide where to draw the line