A five-step plan to help every client succeed (even the toughest ones).

Self-regulation gives them the tools to change their behaviors, even when you’re not there to remind them.

With the industry’s first high-profile incident, it’s long past time to discuss exactly where the lines are between acceptable and unacceptable actions and remarks.

How one fitness pro made the transition from overweight musician to successful trainer

Do your assessments make clients hate themselves? Are your workouts designed with a cookie cutter? Can your programs withstand the scrutiny of your peers? A veteran trainer explains why you need to take it easier on your clients but get tougher on yourself.

The highly motivated client presents a challenge we’re rarely prepared for. Here’s how to help that client succeed before burnout or injury derail your program.

Is Warren Buffett’s “say no to almost everything” good advice? For whom? When? Here’s how to decide.

Attending social events can deepen your bonds with clients, expand your range of prospects, and give you valuable info that makes you a better trainer (and perhaps a better person).

You aren’t there to entertain clients. But sometimes you need new ways to solve old problems. These exercise variations freshen up your clients’ workouts while giving them a deeper mind-muscle connection.

Clients will often push back against a trainer, especially one who’s different or younger than them. Their doubts might echo your own fear that you’re in over your head. Here’s how to prove to them, and to yourself, that you’re the right one for the job.