The Seesaw of Empathy states that the less experience you share with a client, the more empathy you have to demonstrate. It’s ...
Author: Jonathan Goodman

5-Reps Friday
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All posts in "Author: Jonathan Goodman"
Less Ego, More Clients
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I have a love/hate relationship with social media and content creation. I hate it because of how addicting, distracting, and potentially poisonous ...
Building A Killer Onboarding Process To Set Your Clients Up For Success
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Episode 45 of The Obvious Choice podcast.
5-Reps: Change Nothing, Sales Questions, and The Problem with Goal-Setting
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"The most industry experience per word on the web."
Alison’s Cancer Doctor
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Here’s the embarrassing story about how I chose the oncologist to treat my wife’s cancer. — We don’t buy things as a ...
How You Can Better Help Clients Who Are Drastically Different Than You
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Episode 43 of The Obvious Choice podcast.
I've mostly stopped posting new content to Instagram
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I’ve mostly stopped posting new content to Instagram. Alexander asked me why today. Here’s what I told him: — Hey Alexander. Thanks. ...
The 4 C’s of Every Successful Coaching Business Must Have
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Episode 41 of The Obvious Choice podcast.






