The Episode: How to Train Online Without In-Person Experience
With many gyms still closed down because of COVID, lots of coaches are asking if they can train clients online without in-person experience. The answer is yes, you can. For some coaches, it even works to the benefit of them and their clients. On this episode, the gang talks about how engagement is even more important when only training online and why honesty is always the best policy. Whether you’re a newbie coach or a peppered veteran, the best way to attract and retain clients is by showing your true, imperfect self.
In This Episode
- How COVID has dramatically changed training [13:47]
- The two kinds of coaches who can succeed online without in-person experience [14:54]
- The million-dollar question [18:40]
- Jonathan’s wholesome story about gaining confidence in the gym [21:31]
- The secrets to expanding your clientele [26:33]
- How to encourage participation and get loyal clients [31:51]
- You have to build your fitness and business skills at the same time [35:25]
- Ren actually took notes and summarizes it all [42:57]
“Don’t pretend you’re not new when you’re new. It can actually work to your advantage. Everybody wants to be part of a journey. Use your newness as a marketing benefit.”
– Jonathan Goodman
Be the True You
Honesty is always the best policy, period, full stop. If you share your inexperience—your authentic self—with prospective clients, they’ll appreciate the transparency and enjoy getting to know the real you. You and your clients will create a relationship based on learning together.
Never Skip Logistics Day, Bro
Many of the trainers forced to work online when COVID hit discovered they didn’t have the business skills to survive. Just as you dedicate yourself to working movement patterns in the weight room, so should you invest time developing your entrepreneurial muscles. Even if you return to training clients in person, you’ll be better prepared to keep your business going in any conditions.
You’ve probably heard this a hundred times before, but here it is again: You don’t have to be perfect. Don’t let the fear of failure stop you from pursuing your dreams. Embrace your true self, take the mistakes as they come, and keep moving forward. You may not be as good as you want to be, but you’re still better than you think.
Ready to scale up your online fitness business?
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This episode is brought to you by PT Distinction, the cutting-edge software designed purely for online coaches, to help them save time, expand their reach, and get back to doing what they do best—helping clients get amazing results.
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This episode is brought to you by the Online Trainer Academy Certification and Mentorship, the leading business development course for personal trainers, nutrition coaches, and gym owners to responsibly and successfully start, build, and grow your online fitness or nutrition coaching business.
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