Sooner or later, even the best client will get distracted by real life. Here’s how to start that all-important conversation before it’s too late.

This holiday season, give yourself the gift of a full training schedule in the new year

Here’s how to champion a worthy cause and boost business at the same time

It's the simplest, cheapest, lowest-risk, and highest-reward way to show current and former clients how much you care.

A five-step plan to help every client succeed (even the toughest ones).

Hosting charity events is the ultimate example of doing well by doing good—as long as you also do it right. Read this if you want to raise money for important causes, bring new prospects to your gym and retain your current members.

Launch a client transformation challenge to generate buzz, get leads, and make big money with this complete guide to running it successfully.

Whether you’re an online personal trainer or training clients at a gym, honest client feedback gives you a quick glimpse at how you can improve (and make more money).

Giving thoughtful, meaningful gifts is one of the best ways to build long-term client relationships. Here's how to do it right.

Many personal trainers struggle to build a full, consistent client list. If that’s you, stop everything you’re doing and try these non-obvious strategies instead.