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Best Content of the Week
One of the most common responses people have to intuitive eating is this: “I can’t just eat whatever I want—I’d eat nothing but candy and chips.” There are a lot of misconceptions about this approach to eating, what it’s really all about, and how nuanced it can be.
Precision Nutrition’s Julia Malacoff does a great job laying out the principles and explaining who can benefit and who probably won’t. Plus, she reveals an alternative that may be more helpful for your clients.
Intuitive Eating: How to Make It Work for You (and Your Clients) — Julia Malacoff, Precision Nutrition
This article clears up misconceptions about intuitive eating and lists 10 powerful principles of this approach—so you’ll be better prepared when discussing it with clients.
— Shane McLean
There are two phases of growing a training business. You have the getting-it-off-the-ground phase, where you’re learning to put yourself out there, talking to prospects, and signing your first clients. If you keep growing, though, you’ll reach a point where you can’t keep doing it alone without burning out or capping your income and reach. Enter the second phase: scaling. In this week’s video, fitness business coach Phil Graham talks about why it’s so hard for business owners at this stage to hire coaches under them, plus tips for how to do it right.
— Esther Avant
Best Social Media Post
Posted by Josh Clay on August 4, 2021
Have you noticed how polarizing certain exercises have become? Some people are convinced that squats are the only answer for building an Instagram-worthy butt. Others think they cause knee pain and should be avoided at all costs. This week’s best post by Josh Clay clears up some of these misconceptions: It’s not the movements; it’s doing too much too soon.
— Christina Abbey
Testosterone: Behavioral Endocrinology and Sex Differences — Danny Lennon with Carole Hooven, Sigma Nutrition Radio
In this fascinating interview, Harvard-trained evolutionary biologist Carole Hooven explains the role of testosterone in the body and the brain. She touches on testosterone and violence, and the interplay of environmental and cultural influences. Especially interesting is the discussion on transgender athletes in the Olympics—Hooven helps clarify gray areas in this controversial topic. It’s a great episode to nerd out to for anyone interested in how endocrinology impacts behavior.
— Mike Howard
More Great Fitness Content
[Article] How to Coach an Unmotivated Client — Detric Smith, Breaking Muscle
[Video] How to Evaluate Strength in Athletes — Mike Reinold
[Social Media] Are You in “Food Jail”? — Holly Priestland
[Podcast] Setting Protein Targets — Brad Dieter, MI Take