By ignoring three popular pieces of advice, a rookie gym owner can beat the odds and improve the bottom line.
Gym Operations
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Your brilliant program doesn’t stand a chance against the realities of a crowded gym. Here’s how you can change things up without compromising your client’s results.
It was going to be the most innovative and sophisticated gym ever built. A shady contractor and a nervous investor crashed it. There are lessons for all of us in the messy aftermath and inspiring recovery.
Hosting charity events is the ultimate example of doing well by doing good—as long as you also do it right. Read this if you want to raise money for important causes, bring new prospects to your gym and retain your current members.
Most trainers who open a gym make three massive mistakes. Don't want your business to crash and burn? Avoid this guy's mistakes.
This is the story of how Kale Panoho opened a gym and, in 14 days, had signed up 205 members resulting in $202,540. All budgeting, strategy, marketing, and scripts are included.
Before you open a gym, listen to this gym executive who oversees the operations of a 15,000+ square-foot flagship gym, and ask these 10 brutally honest questions if you want to run a successful fitness business.
Co-founder of Cressey Performance shares 10 important lessons about personal training to help you build your own successful coaching career.
Let's go over what qualities to look for in a rock star personal trainer, what to do during the interview process, and how to make the hiring decision.
You don't need a background in business to be successful in personal training, but you do need to have the right strategies and attitude if you want to start your own gym.