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Best Content of the Week

Just because you've heard 10,000 fitness professionals agree on an idea, that doesn't make it right. In fact, the idea could be a terrible approach when applied to your specific clientele.

But how do you know when to follow the crowd, and when to push back? You shouldn't accept everything you read at face value. But it's equally unsound to use your own observations and anecdotes as the scientific foundation of your clients' fitness programs.

As the saying goes: "Know the rules well, so you can break them properly."

In this week's best fitness content, Ben Carpenter and Sohee Lee offer a perfect illustration of how to combine experience and research to question the idea that we should all disregard the scale. They explain how it became so widely accepted, and why they decided to challenge it—all in less than four minutes.

What Will You Be Proud of When We Return to Sports? -- John Sullivan, Changing the Game Project

COVID-19 has thrown everyone for a loop, including and in some ways especially athletes. But in the disruption, John Sullivan sees opportunities that coaches, athletes, and parents should all take advantage of. If we do, sports can come back better than ever.

— Shane McLean

Best Video

Why You're So Stressed, and What You Can Do About It -- Brendan Burchard

If not for "pandemic," "stress" would probably be the most trending word of 2020. You're stressed. Your clients are stressed. We're just one big walking mess of tension and anxiety, trying to practice deep breathing while wearing a mask. This video by author and high-performance coach Brendan Burchard will help you and your clients understand and manage your stress with proactive and practical strategies.

— Esther Avant

Best Social Media Post

If you’ve worked in the fitness industry for more than a day, chances are you’ve heard some version of this question. (My personal favorite: “But what do you do full-time?”) Lee Boyce reminds us that as long as people need help with their fitness, they'll need fitness professionals. We never need to apologize for who we are and what we do.

— Christina Abbey

Best Podcast

Behavior Change and Eating Habits -- Krista Scott-Dixon, Greg Nuckols, and Eric Trexler, Stronger by Science Podcast

— Mike Howard

More Great Fitness Content 

How Bad Is Aging for Your Gains? -- Menno Henselmans, mennohenselmans.com

Rep Ranges for Different Muscles -- Layne Norton

Blanket Advice About Movement Does Harm -- Travis Pollen

The Best Exercises for Older Adults -- Michael Mash

"Feelings Aren't Facts" -- Kevin Mullins