Maybe you’ve wondered:
“Is this what my life is going to be like? 5 a.m. mornings. And weird breaks in the middle of my day . . .
If I’m going to make this fitness or nutrition thing work, I need a better way.”
Are you burned out from opening up your entire schedule, training clients at random hours of the day (or night)?
Do you wish you had MORE TIME to relax, spend with your kids, travel, or do whatever YOU want?
You love what you do. You’re good at it. And you have what it takes to be an exceptional coach.
But right now you’re doing the math, and you can’t keep this up and have the life you imagine.
What if someone could show you a clear path to that life you’re trying so hard to build—one where you do the work you love, get paid what you deserve, and take back your time?
And not one of those skeezy, get-rich-quick business coaches crowding your social media feed. (Gross.)
You want someone you can trust. Someone who shares your values. Someone who will give you that “I got your back” feeling.
You’re tired and frustrated. But you need to get paid and want to do what you love. So it’s time you met the Online Trainer Academy.
Hi, I’m Jonathan Goodman, the Online Trainer Academy founder.
I was a burned-out trainer for seven years.
My alarm would go off just after 5 a.m. I’d train clients from 6:30 in the morning until 9:30 at night.
I’d pop caffeine pills because I didn’t have time to sip coffee. I’d throw my lunch in a blender because I didn’t have time to chew.
There were days I was so tired, I was nauseous.
I loved training clients, but knew the hours weren’t sustainable. I had no life, no girlfriend, and no clear end in sight.
One night, as I was crashing on my parents’ couch, one line played on repeat in my head: Is this what my life is going to be like?
I decided right then and there that something had to change, and it was up to me to make it happen.
It wasn’t until years later—after starting an educational website that’s now visited by over 3 million trainers per year—that I realized I wasn’t alone.
Turns out fitness pros are great at transforming physiques, but they get stuck trying to transform their careers. It’s not their fault.
And if any of this sounds familiar, it’s not your fault.
When you’re a trainer, no one shows you how to run a successful, sustainable business—the kind that lets you …
• Do the work you love,
• Make the money you deserve, and
• Be in full control of your time. And that’s a shame.
Because all you need to get the life you deserve is a passion for fitness, a half-decent work ethic, and a good plan.
My guess is you have the first two. And if any of this is resonating, keep reading, and I’ll tell you what that good plan is.
The Online Trainer Academy helps you take your life back from the fitness industry—
Unlike gimmicky business coaches, the Online Trainer Academy doesn’t just give you a prescription for one style of business that worked for one person, one time.
Instead, you’ll learn a flexible framework for building an online training business that adapts to you and your unique needs.
You won’t get this framework anywhere else. Because we invented it—in 2012, way before online training was cool.
Since then, it’s been tested by 35,000 trainers around the world, including…
USA
UK
CA
DEU
USA
NAM
Everything you need to turn your broken fit biz, side gig, or expensive hobby into a thriving online training business.
You’ve fumbled through awkward, boring COVID-19 Zoom training sessions. But you know there must be a better way—and you’re right, there is.
COVID-19 was a trainwreck. But you didn’t need a pandemic to know you need a change.
Maybe you have a baby on the way, and you want to free up some time for your future son or daughter.
Maybe you’ll need to care for your aging mom or dad soon.
Maybe you’re up against the ceiling of your local market. Gym membership is falling, and you don’t know how to stop it.
Maybe you just can’t “put up and shut up” with your crappy boss any longer.
Or maybe you’re just looking ahead 5, 10, 20 years. And you can’t see how you’ll get where you want to be if nothing changes.
Online coaching is the missing link between you and the life you want.
But you know you need a lot more than Zoom to be successful.
You need to build your infrastructure—so you can consistently get new clients, and keep them long-term. (Because you can’t fill a leaky bucket.)
And you need the right mindset and business skills—so you don’t end up spinning your wheels and working the same crazy hours you do now.
And, if you’re really honest with yourself, you’re a fitness professional, not an entrepreneur. Reading about marketing and click funnels makes you want to take a long nap.
You want to be the boss. But you also need guidance for this stuff. That’s where the Online Trainer Academy comes in.
Leading fitness industry experts trust the Online Trainer Academy. When Charles Poliquin and Dr. John Berardi agree on something, it’s time to pay attention
AS SEEN IN
“Jonathan Goodman is a leading global authority in helping fitness experts take their business online.”
The Online Trainer Academy gives you the blueprint, tools, and support you need to take action and build your online training business.
Click on any of these clips to check out some examples:
Get the guidance you need from a team of mentors who have all been there before
Our team of mentors are here to help you along your journey.
Each one of them started where you are now, graduated from the Academy, and now runs a successful online training business.
In short: They know what you’re going through. And they have your back.
Your mentors are always just a click away in the Online Trainer Academy Facebook group. Simply post your question, and a mentor will respond.
I’m currently at 25 online nutrition clients, up from 15 when I started taking advantage of mentorship. Monthly revenue over those 4 months has doubled from $1,400 to an extra $2,800 each month. This is incredible! I really can’t say enough about how influential this piece has been.
Having a mentor to talk through ideas, get feedback, and to hold me accountable has been key to my success in business and with getting results for my clients.
Jim Gazzale
New York, NY | USA
The material in the Academy’s four modules build on one another as you put the pieces of your ideal business together.
Mindset
• How to push through frustrating sticking points in your business.
• The Freedom Number equation. (A simple yet powerful tool that will give you clarity.)
• How to identify your 1% Uniqueness Factor. (The key to establishing your vision.)
• How to name your business and set up your social media accounts.
• + Includes: A step-by-step process to get your first five paying clients right now.
Business Structure
• Packaging and pricing principles—so you get paid what you’re worth.
• Productivity fundamentals—so you take back control of your time.
• Smooth client onboarding—no high-level tech or software needed.
• Smart ways to provide client support—so you don’t burn out.
• + Includes: All legal considerations (complete with done-for-you waivers and forms).
CLIENT CARE
• How the best coaches motivate clients online. (This is very different from in-person.)
• Effective online assessment techniques. (Also very different from in-person.)
• 6 ways the most compassionate online coaches build rewarding, long-term client relationships—so you’ll have happy, loyal clients.
• + Includes how to get new clients via referrals. (Comes with copy-and-paste scripts.)
Marketing
• How to leverage the Top of Mind and Attraction Marketing foundational strategies for getting new clients.
• How to use scholarships to get more clients when you’re brand new.
• How to use “guinea pig trials” to get more clients when you’re ready to scale.
• How to use transformation contests to get new clients when you’re ready to sell high-priced packages.
• + Important note: All marketing systems work, are easy to follow, and do not require any extra investment or fancy funnels.
Level Up Your Skills
• Sales copywriting for advertisements and social media—so you write words that sell.
• Testimonial generation—so you build credibility over time.
• Pricing theory—so you know when and how to raise your prices.
• Virtual assistant hiring strategies.
• + Includes: Phone sales training. (Complete with a full script.)
BONUS: In addition to the Academy’s core curriculum, we’ve also included tons of extra goodies in your Success Center.
• 208 done-for-you social media posts.
• 100s of free workout and training images.
• + OTA Answers: 121 solutions to every question you might ask along your journey.
Many of our students see results by the time they finish Module 1, and are shocked at how quickly they earn back their investment.
I am about halfway through and really only started implementing everything hard last week. I already have five clients paying me $400/month. And the best part is that these are people whose lives I can REALLY impact, that truly need my help.
Matt Clines
Virginia | USA
My freedom goal was to have enough money in the bank to not be worried about going out to dinner and having to keep the bill under $50. My freedom goal was to spend Christmas with my family without worrying about travel expenses and gift buying. My freedom goal was to get enough clients to bring on another coach. Full disclosure – I am 50% through the course, and I have accomplished all of that.
Thomas Madden
New Jersey | USA
Anybody on Instagram can say they train clients online. Only Online Trainer Academy grads are certified to do so.
At the end of Module 4, you’ll get access to the Online Trainer Academy certification exam.
Score 70% or better to join an elite group of online trainers, with your hard-earned OTA-1 certification.
You can download your digital cert to display proudly, and you’ll get instructions for displaying your OTA-1 certification tag on social media. If you wish, you can also purchase a physical certificate with a seal.
Not a big “need a piece of paper” type of person?
You want the best education in online training you can get: the kind that will set you apart in the online fitness market in a way that six-pack abs or thousands of followers never could. That’s what the Online Trainer Academy gives you.
The Online Trainer Academy is a trusted pre-approved CECs/CEUs provider by the following worldwide certifying bodies
Our grads have paid off crippling debt, shortened their workweeks, quit day jobs they hated, and more…
The Online Trainer Academy is a fraction of the cost of a university degree or a high-ticket business coach
Earn an extra $1,000 from online training in your first 90 days—or your money back
Consider that the cost of enrollment is $799. So a $1,000 income increase represents a 125% return on your investment—in just the first 90 days.
And remember, everything you make training online is pure profit. No gym to pay a percentage to. No overhead.
No additional software or investment is required of any kind to be successful with the Academy. (And you don’t need a website either, though if you do have one, we’ll show you how to leverage it.)
Will there be hard work? Yes. This is not a weekend certification.
Think of it this way: If a client hired you to help them get in shape, but never followed your program, they’d get poor results, right? Same deal here. If you don’t put in the work, you’ll get poor results. But simply follow our step-by-step process, and you’ll get good results—just as a client who follows your workouts would. We guarantee it.
Everything you need to turn your broken fit biz, side gig, or expensive hobby into a thriving online training business.
