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Author: Rick McIlwaine

Rick McIlwaine is a trained molecular biologist turned personal trainer based in Belfast, UK. He runs Rick McIlwaine Strength and Fitness on Facebook and Wordpress, writing articles on a weekly basis ranging from basic training tips to healthy eating rules. Rick is a keen amateur powerlifter and bodybuilder who likes to unwind by reading science-fiction and epic fantasy when he is not playing rhythm and blues on his trumpet or some early-day Metallica on guitar. Finally, he loves lifting heavy, climbing trees, double-shot cappuccinos and Game of Thrones.

5-Reps Friday

Get 2 coaching concepts, 2 business nuggets and a quote to ponder. Every Friday I send out an exclusive email with the most industry experience per word on the web.
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12 Point Procedure for How to Handle Customer Complaints for Personal Trainers

A good reputation takes a lifetime to build and seconds to lose.

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50k Followers, 30 Days! 

I recorded a podcast sharing the simple way I did it. Focused growth periods can be effective (with the right efforts). Enter your email below for the recording.
The goal of each 5-Reps email is to share the most industry experience per word on the web. While my articles and social media posts allow me to explore one idea, these emails will cover a wider range of topics and also feature other industry leaders.
In addition to the recording, you will get one short email every Friday and occasional promotional messages. You can unsubscribe anytime. Unsubscribe any time.
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You can get more actionable coaching and business advice in my popular email newsletter. Each week, I share 2 coaching concepts, 2 business nuggets, and one quote for you to ponder. Over 65,000 fitness and health professionals subscribe. 

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I read 7 books about how artificial intelligence will change coaching and recorded a podcast with the 11 skills you must have to thrive in an age of AI.

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