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You Know Inspiration Culture Is Nonsense. So Why Do You Support It?
Online “influencers” are giving terrible fitness advice and normalizing dangerous extremes. If you help promote them, you’re part of the problem. Read More... -
A Message to My Fellow Trainers: Stop Lying About Your Accomplishments
If you’ve ever described yourself as “world-renowned” or “highly sought-after,” or exaggerated your links to athletes or celebrities, you really need to read this article. Read More... -
Coaching Deadlifts: On Cueing and Exercises to Improve Range of Motion
When a client wants to deadlift, you and your cues are where it all begins. Make sure you’re not messing those up. Read More... -
Are You the Reason Your Clients Stay Weak and Don’t Get Results?
When you cater everything to your clients, you're keeping them happy, but you're also keeping them weak. Read More...
