You don't need a massive marketing budget to attract your ideal customers. You just need this simple strategy.

Giving thoughtful, meaningful gifts is one of the best ways to build long-term client relationships. Here's how to do it right.

If you're interested in creating more freedom in your life, then developing a side or full-time business in online fitness is a great option.

While offering a sale or a discount sounds savvy, smart fitness professionals know how to offer so much value that their clients simply cannot wait to pay them. Here’s how you can do the same in your coaching business.

When a prospective client walks into your gym, ask these five powerful questions that every business-savvy fitness professional uses to identify the client's motivation and help you seal the deal.

After 10+ years as a customer service expert, this successful gym owner explains why everything you know about customer service is WRONG. Here's what's he thinks is right.

Millions of followers hang onto every word Dr. Oz and Food Babe say. Perhaps there's something to their techniques that we can take away from.